Sunday 30th November the newly elected Adelaide City Council Lord Mayor, Martin Haese launched a new augmented reality (AR) app, Christmas in the City. The app was conceived and developed by animation and visual effects studio, Resin. The app provides AR experiences across the city for families to experience throughout the Christmas period. Users download the app, available for free on Apple and Android devices and uses the GPS enabled map to locate markers all over the city. Once activated the markers reveal a number of animations of Santa and his reindeers preparing for Christmas. A key marker is located at the large Christmas Tree installation at Victoria Square then via Town Hall where they can be seen flying down King William Street to Rundle Mall where the fun continues. Along the walk trail markers can be found on the pavement where you may find a Reindeer waiting for the next bus and many more with over 40 separate locations making this installation a first for its scale from our research. The Adelaide City Council will have elves at key locations with iPads to help visitors and enhance the experience for young children. There is also a competition to win an iPad by sharing your images on social media with #ChristmasADL @Nova919. A full map of where all the locations are can also be found at the website as well as links to download the free app.